She noted that in recent years, interest in Russian alcohol has been growing in the world — consumers consider it premium and high-quality. The greatest demand in this case is not wine, but strong drinks — vodka, cognac, tinctures, whiskey. The CIS will remain the main market for alcoholic beverages from the Russian Federation, but demand for them is increasing in the far abroad, Nikishina said.
So, in Turkey, retailers make separate shelves for Russian alcohol, and hotels and restaurants are also actively buying it. Increased attention to Russian alcohol was also shown in China, where it became the second most popular product after confectionery at the Made in Russia festival and fair, the head of the REC added. There are requests from domestic producers to find wine buyers in Africa, this task is being solved through the organization of exhibitions and business missions in key countries, she said.
Earlier, Vadim Drobiz, director of the Center for Research on Federal and Regional Alcohol Markets, predicted that beer in Russia could rise in price by 10-15 percent by the end of the year. At the same time, in his opinion, such an increase in prices will not affect demand from the population.
