Representatives from Moscow highlighted the city’s flagship projects, Moscow Estates festival which has garnered attention among international tourists for its immersive experiences. Moscow boasts a rich historical heritage, with over two thousand meticulously restored architectural marvels.
The Moscow Estates festival provides visitors an opportunity to delve into the history of these mansions through engaging activities like theatrical tours and masterclasses. This interactive approach to cultural heritage exploration is particularly appealing to younger audiences and families, offering them a glimpse into the city’s storied past.
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Another highlight of Moscow’s tourism offerings is the Moscow Tea Time project, which was showcased at the exhibition. Visitors got a chance to sample a variety of tea blends and learn about Moscow’s tea traditions at the travel trade show. The project, currently being held in Moscow hotels and restaurants, offers tea enthusiasts an experience to indulge in tea tasting every day from 4 pm to 7 pm.
“Moscow hosts over 350 vibrant cultural and entertainment events daily, catering to both young travellers and families alike. It is also a hub for international forums and congresses, attracting business travellers from around the globe,” said Evgeny Kozlov, First Deputy Head of the Office of the Mayor and the Government of Moscow, and Chairman of the Moscow City Tourism Committee.
As part of the SATTE business programme, the “Moscow +” project showcased interregional travel routes, catering to the preferences of foreign travellers, including those from India. Recognising the trend of combining visits to multiple cities in one trip, Moscow presented enticing tourist packages that seamlessly blend the charms of Moscow with other regions like St Petersburg and Tyumen.
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In addition to its cultural and historical allure, Moscow also boasts a vibrant shopping scene. At the exhibition, the city showcased a diverse range of traditional souvenirs crafted by participants of the “Made in Moscow” project. Sixteen Moscow entrepreneurs presented a wide array of goods, from grooming cosmetics to vegetarian and vegan products, capturing the interest of Indian consumers.
The collaboration between Moscow and India extends beyond tourism to encompass business visits as well.